Nintendo has huge market dominance in Japan

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With the weekly release of Media Create sales, we get an accurate picture of how well the Japanese video game market is dominated by certain brands. In a recent report released by Dengeki Online, Nintendo completely dominated the Japanese game market during the first half of this year from March 30th to September 27th.

According to the report, this market share measure is of publisher software sales.

  1. Nintendo – 32,1%
  2. Level 5 – 11,9%
  3. Square Enix – 11%
  4. Bandai Namco – 10,7%
  5. Konami – 5,3%
  6. Capcom – 4,9%
  7. Sony Computer Entertainment – 3,1%
  8. GunHo – 2,3%
  9. Spike Chunsoft – 1,8%
  10. Marvelous – 1,5%

As you can see, Nintendo towers above its nearest competitor. Even then, Level-5 owes its spot in the number two position to its incredibly popular Yo-Kai Watch series, which will be coming to the West later this year. It’s interesting to see that Sony’s place on this list is pretty low, despite the strong success of the PlayStation 4 elsewhere, it’s mostly third-party support for that system that makes it worthwhile.